Casey Reid — UX/UI Design

Services

Services project preview
Early wireframes and user flows

Background

Process

Discovery

Conducted analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

25% increase in daily active users. Since shipping, we've measured 18-point NPS lift.

Services

Shipping quality design requires collaboration and iteration. This piece explores how . The implications matter for teams and organizations.

The Thing

Whether you're shipping a new feature, this principle applies.